Since this is the case, G2A is a “gray market”.Ī gray market is a market that offers new products – in this case, unused game codes – that are sold outside of authorized distribution channels.įor game codes, an authorized distribution channel is a marketplace that developers authorize to distribute their game. None of the game codes that you purchase are acquired by G2A, nor are they officially sold by the publisher or distributor of the game. Rather, every single item that G2A distributes is offered and sold by a reseller.Ī reseller is someone who acquires a product – a game code, for example – and then sells that product to someone else.
Unlike other digital marketplaces that sell game codes – Humble Bundle, for example – G2A, itself, doesn’t actually sell anything. Some of these products include game codes, software codes, computer hardware, and board games.
G2A is a digital marketplace that offers a wide variety of gaming-related products. Final Verdict: Should You Use G2A? So, What Is G2A?
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